TaggleFish Marketing
Part 8 of Taggle OS

Analytics & Tracking

Every visit tracked. Every lead attributed to a source. You always know where your leads come from and what’s working.

What It Does

Analytics & Tracking is the part of Taggle OS that connects GA4, UTM parameters, and lead source attribution to your site. Every visit is tracked. Every lead is tied to a source.

You know which channels bring leads, which bring jobs, and which deserve more attention. No guessing. Just data.

What’s Included

Google Analytics (GA4)

Sessions, users, bounce rates, and conversions configured across all pages. Know how people find you and what they do when they get there.

UTM Parameter Tracking

Every inbound link tagged so you always know which channel, campaign, and source drove each lead.

Lead Source Attribution

Every form fill captures how the visitor found you — Maps, organic search, referral, door hanger, yard sign. Two data points: technical source and self-reported source.

Referral Source Tracking

"How did you hear about us?" on every lead form with options like Google Search, Google Maps, Referral, Door Hanger, Yard Sign, NextDoor, and more.

LocalBusiness Schema

Structured data markup on every page so Google knows exactly what you do, where you do it, and which areas you serve.

GMB Map Embed

Your Google Business Profile map listing embedded on your site. Reinforces your service area for visitors and search engines.

Integrates With

Tools and platforms your Taggle OS system connects to.

Google Analytics (GA4)

Traffic, behavior, and conversion tracking

Google Business Profile

Map embed and local listing integration

Google Ads Pixel

Conversion tracking if you run Google Ads

Facebook Pixel

Tracking if you run Facebook campaigns

TikTok Pixel

Tracking if you run TikTok campaigns

Calendly

Online scheduling for consultations and estimates

Google Calendar

Appointment sync and availability management

Stripe

Payment processing for invoices and deposits

CTA background

Ready to take control
of your marketing?

Stop guessing what’s working. Get an organized system your team can actually run.

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TaggleFish Marketing. Local Contractor Pages, The Dashboard, Ongoing Support. (202) 630-1645